Services Hausman Kleppel integrates clients’ business plans with marketing and communications to expand the influence of your firm.
We utilize a broad network of relationships within the entire industry to reach diverse audiences and convey relevance about
your firm to your clients and network.
Strategy We act as a strategic partner with our clients to help you get measurable results.
Our services include:
Comprehensive research to address your immediate situation and define your role in the marketplace
Strategic plans to market new built work and project types to a targeted clientele
Strategic evaluations of overall marketing programs
Comprehensive review of all marketing and communications materials
Recommendations to improve service delivery
Attendance at networking events and introductions to key contacts
Outreach to potential clients and prospects
Group and personal training of technical and professional staff
Marketing We implement marketing plans help you to reach your goals. Our services include:
Action plans for specific goals and the milestone dates in which to achieve them
Ongoing consultation to keep clients on track and brainstorm new initiatives as they arise
Review, revision, and creation of marketing materials that communicate your accomplishments and abilities
In-depth client surveys of past clients and prospects
Internal and external communications, such as development of newsletters
Direct mail/e-mail campaigns
Award submissions
Communications We use broad platforms to help you connect to your audiences. Our services include:
Outreach to the press to place news about specific projects, firm developments, or people (media relations)
Specific communications campaigns to promote selected projects
Placement of articles
Ghostwriting, including articles and white papers
Editorial briefings/introductions to the firm with key members of the media
Media alerts about specific events
Identification of conferences and speaking opportunities
Speechwriting
Development/placement of messages to attract clients, recruit talent, and expand visibility